Mashed Potato Eating Contest

As soon as I heard about this my mind immediately flashed to the pie eating contest scene in "Stand By Me."

Risque Cafe, a Wrigleyville joint that serves up amazing barbecue and cool jams, is hosting a mashed potato eating contest on January 8 at 8:00 p.m. To compete, sign up by 7:00 p.m. and wear some stretchy pants. Contestants will have three minutes to scarf up as much mashed potatoes as possible to win $100 and other prizes. The Mashed Potatoes will perform at 9:00 p.m.

P.S. Can someone please explain this new mashed potato fascination? I've been to two events with mashed potato bars and now this?! I mean, I know we're all broke, but come on...

P.P.S. I was going to inclue a photo of one of these contests, but anything I found just grossed me out.